Swapnil Acharya
Design Leader, Thinker and UX Strategist.
CDO at Cinevision.AI, Previously Creative Director at Leapfrog Technology and co-founder of Expresiv Studios. Designed norm-bending film posters, went up to Everest region with Google folks, and conceived Nepal's first economic daily newspaper.
Recent posts
How the Handicapped Mind Traded Fluency for Convenience
A self-inflicted deskilling of the knowledge worker is underway — and the evidence is no longer anecdotal.
Your Client Ran Your Design Through ChatGPT. Now What?
Clients are forwarding ChatGPT critiques of design work to their designers. Here is why that feedback is flawed — and a playbook to handle it.
Best Design Outcome Is No New Design At All
Sometimes the most valuable outcome of a design discovery process is the decision not to build custom software at all.
Creativity Is The Zone Of Genius, and AI Cannot Replace That
AI is brilliant at producing outputs. But only humans can decide which problems to solve, why they matter, and how a design will make someone feel. That’s your zone of genius.
I Left a Tech Service Company After 8 Years to Join a Remote Startup
This isn’t a dramatic “I quit” story — it’s about shifting priorities, creative integrity, and the kind of work that actually energizes me now
The AI✨ Dilemma: Value vs. Gimmick in User Experience Design
As designers, we must ask ourselves: do users truly care if a product is labeled “made better with AI✨”? More importantly, what does “better” mean to them?